A team ready for it all.
Our approach to leadership is distinctly LACORE™, embodying our core values of innovation, integrity, and heart. As a result, our diverse leadership team is equipped to handle any challenge, and is shaping our future with an extensive range of experience and expertise.
Terry LaCore
CEO & Founder
Terry LaCore, president of LACORE™ Enterprises is a leading entrepreneur in the world of sales and distribution with companies around the globe. He rose to the top early on and has leveraged his expertise in the startup of several successful companies such as b:HIP, Prüvit, GNO, and more. His global experience is sought out for logistics management strategy and he’s always looking for new ideas and products that make a positive impact economically and socially.
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Family and giving back are top priorities for Terry and his main motivation. Active in both charitable endeavors as well as community committees, Terry and the LaCore family can often be seen at community sporting events and other activities in his hometown of Melissa and North Texas.
Jenifer Grace
President & Chief General Counsel
Teaming up with Terry in 2008, and then joining full-time in 2010, Jenifer Grace leads legal and operational aspects at LACORE™. She enjoys learning both the new aspects of each business, as well as each area of the law involved with its operation and protection. Protective of both the LACORE™ team and operations, Jenifer’s conservative nature is a perfect fit.
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Originally born in Gary Indiana, Jenifer grew up among the mountains of Reno Nevada. She graduated with a Bachelor of Arts degree in psychology from the University of Nevada Reno, and then gained her Juris Doctor from Southern Methodist University School of Law in 2000.
Ann Erlandsson
Chief Financial Officer
Ann Erlandsson joined LACORE™ in 2011 after moving to Texas from California where she was working in a Los Angeles accounting firm. The LACORE™ team immediately recognized that her talent and personality were a perfect fit. With a Ph.D. in Business Studies and her experience as a Certified Public Accountant, her skills were highly sought after. Since joining the team, she is an asset in more than just the accounting department. She continually motivates the team toward excellence and detail.
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With her two boys, Ann loves to be active. She and her boys are involved in several sports on a non-competitive basis. As an avid runner and former competitive swimmer, Ann likes to participate in triathlons.
Debra Aaron
Chief Financial Officer
A long-time member of the LACORE™ family, Debra plays a critical role in ensuring the financial condition of LACORE’s many companies. Along with using economic forecasting to determine future business structure and strategies, she manages a high-level accounting team that help support the LACORE™ vision. Her motivation, restless optimism, and adaptive nature are a model for all those who work around her.
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Debra graduated with a Bachelor of Business Administration degree in accounting from Texas Tech University, receiving her CPA license shortly thereafter. In her spare time, Debra enjoys volunteering and fostering with DFW RescueME, designing jewelry, completing puzzles, and participating in CrossFit.
Geof Ferfort
Chief Operations Officer
Geof is an invaluable member of the LACORE™ team, focused on developing and implementing effective and efficient corporate operations strategies. Having worked to set up the critical infrastructure for now very successful companies, he can leverage an experienced and organized background to swiftly direct efforts toward meaningful progress.
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Originally born in New Jersey, Geof moved to Texas at 16 and has been an asset ever since. During his time off, Geof enjoys spending time playing tennis, racing and working on old cars, and spending time with his two kids.
Rachel Taylor
Vice President, Human Resources
Rachel works at the heart of all things “people” at LACORE™. As a driven and strategic worker, she spends time seeking out the right talent for LACORE™ companies. Her extensive background in both local and international Human Resources provides an invaluable knowledge base, making her a critical member of our team. Rachel is best known for her honest and loyal character, making her a role model to all those who work around her.
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Although a tried and true Texan, Rachel enjoys traveling the world. You will often find her spending evenings and weekends at sporting events, volunteering with her community, or just spending time with friends and family.
Bart Longgood
Director of Operations
Bart assists in overseeing LACORE’s worldwide operations, as well as internal systems and structures. He evaluates business procedures according to organizational objectives, working to increase efficiency and apply improvements where needed.
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A natural-born leader and persistent worker, Bart has worked previously as a ministry leader with his church and has previously grown a 1 office staffing company into a multi-million dollar business with 17 offices around the country. In his spare time, Bart finds fulfillment by taking road trips with his wife, riding bikes, and spending time with his two sons.
